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Earl - 1969 C10
Shortbed Stepside

Earl - 1969 C10
Shortbed Stepside

Make: Chevrolet
Model: C10 Shortbed Stepside
Year: 1969

Car Personality Snapshot

Earl is calm, cool, and surprisingly quick. A working-class charmer with a smooth rumble and a don’t-mess-with-me stance—he’s the perfect mix of cute and capable.

Quick Specs

  • 396 big block V8
  • Flowmaster exhaust
  • Electric cooling fans
  • 3-speed automatic transmission
  • Light blue & white “Luv Ya Blue” Houston Oilers tribute paint
  • Stepside bed with shortbed stance
  • Rear gas tank relocation (in progress)
  • Interior metal restoration & rewiring completed

Story & Restoration Notes

Earl gets his name from the great Earl Campbell—because once you see his light blue and white Houston Oilers-inspired paint and those stepside fenders (think “tree-trunk legs”), there’s really no other choice. We picked him up at Mecum Dallas in 2024—one of the last trucks rolling through on Friday. The crowd had thinned out. Bidding stalled.
We saw potential.

But once we took a closer look (after winning, of course), we found out why others hesitated: bad brakes, overheating issues, hidden rust, and some seriously sketchy fixes—like a wiper motor mounted to a piece of wood. And don’t even get us started on the Flintstone-style floor pans.

Still, the engine, transmission, and rear end were solid, so we got to work. Rebuilt the cab floor, chased electrical gremlins, fixed the cooling system, and replaced blown mufflers with Flowmasters. The current project: relocating the gas tank from the cab to the rear. Earl’s becoming a solid, clean cruiser—one you can daily without drama and show off without apology.

Ideal For /
Suggested Uses

Classic Texas Americana photo shoots

Nostalgic lifestyle or brand campaigns

Engagement sessions with personality

Parade and community event appearances

Just-for-fun drives or vintage weekenders

Social media and content shoots with charm

Pumpkin patch sessions

Rental Highlights / Requirements

Available in DFW area

Chauffeured or on-site display only

Not designed for highway speeds or extended travel

Pet-friendly for the right shoot (Bronco the dog approved!)

2-week advance booking requested

Ideal for relaxed, small-town-style shoots or local events


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Photos from the Garage